09/05/2022

The Thoughtful Marketing Movement

We are very happy to announce that Gemz By Emz have joined the Thoughtful Marketing Movement.

The Thoughtful Marketing Movement involves a huge variety of businesses, both large and small committing to being more thoughtful towards our customers marketing. Here at Gemz By Emz we do this by allowing our customers to opt out of our email marketing around occasions that can be triggering or particularly sensitive -including Mother's Day, Father's Day, Valentine's Day and Grandparent's Day. 90% of our customers have been recently bereaved and we want to do everything we can to help and support them during such a heartbreaking time. This is just one of the ways in which we are being more mindful.

This movement was created by a wonderful company called Bloom & Wild which aims to change the culture around brand communications and improve the experience for customers across the industry and we are very proud to be a part of it.

We will be sending opt out emails around each sensitive occasion with a link enabling you to opt out of any communications. Don't worry though - you will still receive all other Gemz By Emz emails.

Further Support

Some of the other ways in which we are supporting our customers throughout their bereavement journey include our dedicated blog posts surrounding grief, mental health and support networks including our very own Facebook group.

You can read some of our most recent blog posts on bereavement below:

UK Charities To Support You Through Grief

How To Overcome Guilt After A Loss

Grieving A Loved One Around An Anniversary

New Relationships Following The Death Of A Partner

What To Expect When Grieving The Loss Of A Parent

5 Things To Do When Your Pet Dies

5 Signs Its Time For A Therapy Session About Your Grief

7 Ways To Support A Grieving Loved one

You can read some of our most recent blog posts on mental health below:

How I Overcame Anxiety In 7 Steps

Your Guide To Taking Better Care Of Yourself